Beyoncé is a big icy blonde hit and brings in some major success for Cécred.
Beyoncé definitely does have her own haircare brand, Cécred, resonating very well with everyone in 2025. On April 5, the stunning singer also mooted to share a video through Cécred’s Instagram to show this flash of daring color in her hair from honey blonde to a bouncy icy blonde with slight root shadow.
The 43-year-old looked glam in a plunging black dress with beaded embroidery, as she was inscribing an application of Nourishing Hair Oil on her hair and then passing it to Mother Tina Knowles, who then passed it all to the creative spliced video to the Cécred team. For anyone looking to find out about Beyoncé hair care routines, that moment definitely notes the brand influence coming into its own.
A Deep-rooted Signature Moment for Beyoncé: Icy Blonde
The shade first made its echoing appearance during the 2023 Los Angeles premiere of her Renaissance World Tour concert film, and it quickly became a common place to find her. Sparkling through the 2024 and 2025 Grammy Awards, while a warmer, bouncier version snatched all the thunder at the 2024 Super Bowl, it was more than just a hair color. “Let’s go super blonde, the blondest you can make it,” thus heralded by this transformation. Hazan maintained it was a natural evolution and commended the warmth and the depth, which would suit Bey’s skin color and take her from former looks.
Icy Blonde Progression: The Evolution of Bey
Icy blonde is what she is trying out as the decade is just getting started. It’s a look that would now go with her Cowboy Carter era. Hazan said of the change in 2020: “It was a natural next step, so let’s go for it and bring her to the lightest she’s ever been.” She dropped hints for future plans, saying, “I do have some fun ideas for the future,” and that just might pose more hair transformations. This platinum blonde almost made everyone realize that Beyoncé might just become that beauty trendsetter in sync with the birth of Cécred.
Why Cécred and Icy Blonde Will Trend in 2025
Transforming from icy blonde to the pronounced promotion of the obviously yet highly nourishing Hair Oil by Cécred accentuates the gift of elevating haircare on Beyoncé’s part. The personal touch of the collaboration with Tina Knowles and the Cécred team is loved by fans eager to try the products. It would be quite likely that this new high bar for beauty set by Beyoncé and her icy blonde look will take over a-top success in the spring 2025 hair scene with respect to Cécred. Now explore this transformation and shop Cécred for your stunning hair moment!
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